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Snoop Cali Red: A Sipping Experience!

Updated: Jul 26, 2020

Snoop Dogg has become the foodie we didn’t know we needed. Snoop and Martha Stewart host VH1’s Potluck Dinner Party. Snoop Dogg also holds the Guinness World Record for the world’s largest Gin and Tonic.

Now, he’s entered the wine world with Snoop Cali Red! This marks his multi-year partnership with the Australian wine company, 19 Crimes. It’s available nation-wide with an augmented reality experience via the Living Labels app. The experience brings Snoop to life, you’re able to hear his wine wisdom with a variety of pre-recorded signature phrases.

Learn more about how to taste the latest red wine with Snoop by your side here.

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