GHD: Take Control Now Launch

October is Breast Cancer Awareness month and for the past 16 years GHD has been dedicated to helping women. This year, they have launched the new Take Control Now collection, which encourages women to take control of their health by incorporating a regular self-check into their self-care routines.


We spend plenty of time doing self-care - doing our hair, our nails, and our skincare. But how many of us perform a simple regular self-check? There’s no reason not to perform one at least once a month, especially since early detection is so important.


The collection features GHD's award-winning, platinum+ styler, gold styler and helios professional hair dryer dressed in a powder pink hue, and GHD has also partnered with Keep A Breast to donate $10 of every purchase to the foundation. This collection is a reminder that every time you use a hot tool, you should donate a few minutes to do a self-check at home.



GHD has also partnered with 11 incredible women/muses across the globe who have been diagnosed with breast cancer before the age of 35 to help them raise awareness this year. Charlotte Martin was diagnosed with HER 2 breast cancer at just 31 years old, which is extremely rare at her age. Luckily, Charlotte is on the other side of this process, currently cancer free, and has changed her life to devote herself to helping other women fighting breast cancer. Disclaimer: This post is not sponsored.