Etsy’s 2020 Back to School data reveals how parents, students, and shoppers are preparing for this unprecedented school season. Whether learning will take place at home, in the classroom, or a hybrid of the two – school shopping lists are looking a little different this year.
This year’s top Back to School trends on Etsy are:
Kids masks & accessories: Over the last three months, ‘face mask’ was consistently the top search on Etsy, with one reusable or washable face mask related search every second over the past 30 days.
Teacher and school staff appreciation: While gifts for teachers typically spike towards the end of the school year, we’re seeing them surge now, with a 26% increase in searches for teacher gifts and a 27% increase in searches for school faculty gifts in the last month (compared to the same time last year).
At-home learning necessities: In the last month on Etsy, searches for a 500% increase in searches for homeschool decor, searches for desks and desk accessories have increased 131% and, searches for homeschool planners have increased 216%, searches for learning charts have increased 68%, and searches for periodic tables have increased 31% (all compared to the same time last year).
Wall decor: a canvas for self-expression: Wall decor has become the new form of self-expression for students attending school virtually: in the past month on Etsy, there has been an 866% increase in searches for wall collage kits and a 168% increase in searches for peel and stick or removable wallpaper.
First day of school signs, reimagined: With over 24K first day of school signs available on Etsy, we’re seeing new variations, like “first day of distance learning” signs emerge.
College Bound:Whether they’re decking out dorms or zooming lectures from home, college kids have a wealth of options on Etsy – from desk organizers and tech accessories to cozy blankets and colorful notebooks.
Kids masks & accessories
Kids Face Mask ($12.37)
Personalized Face Mask Bag ($10.39+)
Clean and Dirty Face Mask Bags ($8.95)
Hat & Mask Combo ($65.00)
Personalized Face Mask Lanyard ($12.00)
Kids Mouth Nose Mask ($18.57)
Teacher and school staff appreciation
Principal Gift ($14.95+)
School Counselor Print ($15.00+)
Teacher Gift ($52.19+)
Personalized Best Teacher Badge ($6.78)
Personalized Teacher Keychain ($15.69+)
Personalized Thank You Teacher Mug ($22.26+)
At-home learning necessities
Large Desk Mat ($39.00)
Weekly Planner ($15.30)
Ceramic Fox Pen Pot ($51.90)
Cork Planter / Pencil Holder ($43.83)
Desk Organiser ($43.83)
American Sign Language Alphabet ($4.99)
Wall decor: a canvas for self-expression
Solar System Wall Decals ($32.18)
Live Love Live Folk Flower Poster ($47.94+)
Abstract Painting ($99.00)
Honeycomb Shelves ($65.00)
But First Coffee Print ($12.75+)
Oranges Removable Wallpaper ($23.80+)
Bloom Gold Print ($32.00+)
First day of school signs, reimagined
First Day of School Chalkboard ($35.99+)
First Day of School Shirt ($19.99)
First Day of Distance Learning ($24.95)
Leather File Organizer ($59.89)
Goal Getter Notebook ($10.00)
Standing Desk ($59.99+)
Mi Casa Es Su Casa Blanket ($118.00)
Desktop Lamp ($61.77+)
Color-block Notebook ($15.02)
African Print Wristlet Key Fob ($11.64)